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BIM Architecture: Revitalizing Hongmei Town’s Central “Corner Land” with a New Parking Building by Senlei International

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Located in Hongmei Town, Dongguan City, this project sits in the western part of Dongguan, a quaint town with a 200-year history. The new development plan envisions Hongmei Town as the “most beautiful and happiest town” in the Guangdong-Hong Kong-Macao Greater Bay Area. The aim is to create a harmonious blend of production, living, ecological space, and cultural integration—natural, economic, social, and cultural alike.

The plan emphasizes accelerating urban renewal, promoting new urbanization, and upgrading basic service facilities. To address the issue of chaotic motor vehicle parking, the local government decided to construct a parking building in the town’s central area to better serve the community’s needs.

Upon receiving the project, we conducted on-site research and quickly realized that the town’s lack of municipal services extended beyond just this site. This insight shaped our design focus: how to leverage this new construction to compensate for urban public service gaps. We envisioned future scenarios where citizens could conveniently park, relax, cool off, stroll, or shop—transforming the space into a vibrant, accessible urban experience.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Project Background

Before construction, the site was a surface parking lot accommodating approximately 80 vehicles. Situated in Hongmei Town’s commercial center, the area is surrounded by heavy traffic and complex structures such as the central market, primary schools, kindergartens, administrative buildings, and commercial streets. This led to a strong demand for parking, which the original lot could no longer satisfy.

The west side featured a row of low-rise shops with poor utilization and a deteriorating environment, ripe for renewal. Additionally, the area lacked urban facilities and leisure spaces. To address these gaps, the new project incorporates public service amenities like city stations, public restrooms, maternity and baby rooms, and public squares.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Project Location

Following thorough on-site investigations and analysis, we combined innovative design concepts with an enhanced urban image tailored to the project’s specific needs. Our goal was to alleviate parking congestion while upgrading urban public facilities, improving the city’s image, and creating a welcoming rest and transit hub for citizens in this bustling urban area.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Design Strategy

Due to strict land boundary limitations and the proximity of residential buildings to the west and south, setbacks were minimal. To maximize parking capacity, we carefully balanced lane widths, parking space dimensions, and turning radii to ensure the building’s footprint aligned precisely with the site boundaries.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

After assessing local traffic conditions, we established two vehicle entrances/exits on Wenwei Road and Zhongxing Road. This setup ensures smooth traffic flow and easy access without contributing to congestion on surrounding streets. The eastern side of the site abuts a busy retail street; pedestrian flow is directed from the parking area to the commercial zone, then dispersed to various nearby destinations, minimizing conflicts between pedestrians and vehicles.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Vehicle Flow Diagram

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Pedestrian Flow Diagram

Efficient structure and dynamic flow lines form the core of the parking building design. We implemented horizontal segregation of pedestrians and vehicles, with a one-way entry and exit flow for vehicles. Cars enter the building through designated entrances, reach each floor via vertical ramps, and navigate circular closed loops on each level. This unidirectional flow simplifies navigation, maximizes parking efficiency, and makes spaces easy to locate.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Parking Traffic Flow

One evacuation staircase is located outdoors, providing convenient and efficient access for parking users on lower floors to retrieve their vehicles without detouring to the elevator lobby. The outdoor staircase features column-free steel stairs with minimalist industrial-style railings and beams, carefully refined through multiple design iterations. Its distinctive look attracts visitors to photograph and share their experience.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

To better serve urban demands, additional public facilities are integrated on the ground floor, including city stations, public restrooms, water intake points, bicycle parking, retail shops, lounges, and waiting areas. This multifunctional approach enhances the project’s value and utility for the surrounding community.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Public Amenities Design

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Facade Design

The building’s main facade is clad in white perforated aluminum panels wrapping the parapet wall. This design maximizes natural light and ventilation while maintaining a clean, minimalist exterior. The use of modern materials and design elevates the city’s streetscape, and the open interior spaces provide a comfortable parking environment.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

The perforated aluminum pattern is inspired by the triangular plum blossom petals common in Guangdong. These petals are reorganized into regular hexagonal modules, with six variations created by selectively removing triangles within the units. These modules are parameterized and arranged into a gradient pattern, creating an effect of scattered petals blending reality and illusion. During daylight, sunlight filters through the panels, casting lively, mottled shadows reminiscent of swaying petals.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Perforated Panel Pattern Generation

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Areas of low porosity serve to block views and beautify the parapet, while high-porosity sections enhance the interior without compromising light or ventilation. Sunlight passing through these panels illuminates parking spaces and lanes, overcoming the common issue of dark interiors in parking structures.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Additionally, signage design not only helps distinguish floors and guide users visually, but also enhances the building’s facade, making it appear more cohesive and thoughtfully finished.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Smart Parking

To harness big data and promote intelligent applications, the project integrates smart parking technology. It combines hardware and software systems to address challenges such as difficult parking, locating vehicles, and payment processes. This revitalizes existing parking spaces, creates new smart parking scenarios, and offers citizens a warm, user-friendly experience.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Summary of Experience

Since its completion and opening, the parking building has received widespread praise from both owners and residents. It boasts rapid operation, a compact footprint, and advanced intelligence. Features like electronic display screens and monitoring systems provide real-time parking information. Separate elevator halls and dedicated vertical circulation ensure pedestrian and vehicle separation. Color-coded floors help users quickly find their parking zones, reducing the time spent locating vehicles.

“This is the evaluation from the owner.”

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

This project serves as a design general contracting practice guided by the “Architect Responsibility System.” Our architectural team was deeply involved in overall planning, individual building design, and various subcontracted effect designs. Departing from the traditional narrow focus on the main building design, we applied the “Architect Responsibility System” across all subprojects, effectively controlling design outcomes, quality, and costs.

This system prioritizes the project’s completion effect as the foremost criterion, accumulating valuable construction experience and providing guidance for Senlei International’s future high-quality project implementations.

The parking building in Hongmei Town’s central area is designed primarily as a transportation facility but also functions as an urban gathering point for image enhancement, community interaction, and commerce. Through concise architectural language, user-friendly design, and optimized urban services, it elevates the surrounding environment’s value and meets citizens’ expectations.

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

Project Drawings

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ General Layout Plan

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Plan View

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Sunshine Analysis Chart

BIM Architecture | Parking Building in the Central Area of Hongmei Town: The Rebirth of the "Corner Land" of the Town/Senlei International

△ Analysis Chart

Project Information

Project Location: Hongmei Town, Dongguan City

Building Type: Parking Building, Commercial, Urban Public Facilities

Land Area: 3,855.97 m²

Total Construction Area: 9,880.62 m²

Floor Area Ratio: 2.57

Scope of Work: Design General Contracting

Developer: Dongguan Shuixiang Real Estate Management Co., Ltd.

Project Team

Lead Architect: Xiong Wei

Architectural Scheme Design: Liu Ting, Huang Jiaming

Design General Contracting Management: Lei Weiting

Construction Drawings: Zhu Yinpu, Jiang Muhua, Yan Hanqing, Zhang Haohua

Structure: Huo Yongxian, Zhuang Haijian

Electrical: Cheng Zhu’an, Wang Hongshuang, Yang Jing

Water Supply and Drainage: Wang Lingli, Zhang Bingshi, Liu Kun

Intelligence: Cheng Zhu’an, Zhu Bingkun

HVAC: Li Bo, Wu Qian

Landscape: Xu Tianle, Li Yulian, Qingwei, Wu Haowu

Project Assistant: Wei Wangqin

Photography by Li Zhiqiang

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