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BIM Architecture: Expansion of Gu Zhenghong Memorial Hall by Shanghai Zhongsen Jieding Design Studio

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Street view © Chen Yang

Amid the bustling streets, the Hall of the Red Revolution stands as a symbol of history and remembrance.

Nearly a century ago, Gu Zhenghong, a 20-year-old worker at a Japanese textile factory in Shanghai, sparked the May 30th Movement through his untimely death. Today, the Gu Zhenghong Memorial Hall, located at 300 Macau Road, Putuo District, Shanghai, has undergone renovation and expansion ahead of the 100th anniversary of the founding of the Communist Party of China, presenting a revitalized space to the public.

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Square Sculpture © Chen Yang

Although the original building and site were modest in size, the recent renovation and expansion remain compact. The design thoughtfully addresses the unique site conditions through a variety of comprehensive renovation strategies.

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Aerial view © Chen Yang

The addition of a new two-story exhibition hall extends southward on an extremely narrow site, while preserving a small square facing the street. This design enhances the solemn atmosphere appropriate for the memorial and creates a necessary buffer between the building and the bustling urban environment. Importantly, this limited yet significant southern square now hosts relocated outdoor exhibits—including martyr statues, red flags, and themed sculptures—organizing them into a ceremonial space aligned on an east-west axis. This area serves as a gathering place for various activities before visitors enter the museum.

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Landscape schematic diagram © Endless Design Studio

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ First floor plan © Endless Design Studio

Integrating landscape elements into the architectural layout is a key aspect of the design. A narrow passage leading to the martyrdom site on the east side of the original museum has been incorporated into the visitor route, creating a seamless flow through the outdoor areas, exhibition spaces within the museum, and the martyrdom site itself. The northbound path gradually narrows while the southbound passage widens, guiding visitors through a thoughtful psychological transition that connects the theme of the Red Revolution with contemporary urban life.

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Outdoor staircase © Chen Yang

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Martyrdom Memorial Hall © Chen Yang

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Skylight © Chen Yang

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Interior © Chen Yang

The new building features a staggered composition of cubic volumes clad in weather-resistant steel plates. The structure incorporates setbacks and overhangs on all four sides, enhancing both stability and visual dynamism. The rusty red finish metaphorically reflects the resilience, struggles, and heroism of the Chinese workers’ movement under the Party’s leadership.

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Cantilevered block combination © Chen Yang

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Weather-resistant steel plate © Chen Yang

The square’s pavement combines three types of stone with subtle variations in color and texture, emphasizing a ceremonial feel while symbolizing the red flower. On the west side of the square, a simple rest area surrounds a preserved magnolia tree, blending the red theme with everyday urban life. Public spaces that serve the community remain an enduring theme for the city.

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Rest Area © Chen Yang

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Night view © Chen Yang

Technical Drawings

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ General layout plan © Endless Design Studio

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ Second floor plan © Endless Design Studio

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ East elevation view © Endless Design Studio

BIM Architecture | Gu Zhenghong Memorial Hall Expansion/Shanghai Zhongsen Jieding Design Studio

△ South elevation view © Endless Design Studio

Project Information

Project Name: Expansion of Gu Zhenghong Memorial Hall

Design Team: Endless Design Studio

Design Unit: Shanghai Zhongsen Architecture and Engineering Design Consulting Co., Ltd

Building Area: 200 square meters

Design Period: May 2020

Completion Date: June 2021

Design Guidance: Zhang Nan and Zhang Xiaoyuan

Design Team Members: Xie Jinrong, Chang Runze, Chen Shuting, Xiong Zhenlin, Chai Yuye, Wang Shuyan (Intern)

Landscape Project: Zhang Huijie and Guan Tianyi

Architectural Project: Liao Zijun and Tao Hailong

Structural Specialists: Li Xinhua, Bin Bing, Liu Liguang

Water Supply and Drainage Specialists: Ling Jie, Liu Ye

Electrical Specialists: Yu Fuqi, Zhao Wenpeng

HVAC Specialists: Xue Xiaofeng and Zhang Yuxing

General Plan Project: Yan Mercedes Benz and Ma Yanxin

Client: Gu Zhenghong Memorial Hall, Putuo District, Shanghai

Construction Company: Shanghai Construction Fifth Construction Group Co., Ltd

Photography: Chen Yang

Photographer’s Website: whyseeimage.com

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